As social media continues to grow in popularity, more and more businesses are turning to video as their primary form of communication. However, is blogging the same as video? Can blog posts be considered videos?
There are a few key factors that determine whether a blog post can be considered a video. First, the post must be structured like a traditional video. That means it should have a beginning, middle, and end, and it should be presented in a linear fashion. Second, the content of the post must be primarily visual.
That means it should contain footage of people or objects, or it should include screenshots or other images that can be seen as visuals. Finally, the video must be designed to capture and hold viewers’ attention. That means it should feature strong storyboarding and creative cinematography, as well as effective sound and lighting design.
While all three of these factors are important, they don’t necessarily make a blog post a video. For example, a blog post could feature images but not necessarily be structured like a video.
Or the content could primarily be text but still feature strong visual elements (like screenshots). In general, though, if all three of these criteria are met, then a blog post can generally be considered a video.
So is blogging the same as video? In general, yes – blog posts can generally be considered videos if they meet all three of the following criteria: they are structured like traditional videos; the content is primarily visual; and the video is designed to capture and hold viewers’ attention.