Creating a blog identity is important for any blogger, whether they are starting out or have been blogging for awhile. There are a few key things to keep in mind when creating your blog persona:
1. Be Yourself
As tempting as it may be to try and be someone else when writing for your blog, ultimately you need to be yourself. Your blog readers will appreciate authenticity, and you’ll be more likely to build a loyal following if you project the same personality throughout your blog.
2. Think About What You’re Interested In
When thinking about what topics to write about, consider what interests you on a personal level. Are there topics that are close to your heart that you want to share with other bloggers and readers? If so, focus on writing about those topics.
If not, think about what topics are currently trending and see if any of those interests you. If not, look for topics that are related to current events or issues that are impacting your community or country.
3. Be Active and Engaging
Once you’ve determined what topics interest you and settled on a few Topics to write about, make sure you provide value by engaging with readers on a regular basis. Share interesting articles, ask questions in the comments section, and participate in discussions on other blogs as well as on your own blog.
This will help build relationships with readers and promote interaction among bloggers which can only good for the blogging community as a whole.