1. Define your purpose for collecting personal information.
Before collecting any personal information, make sure you have a clear purpose for doing so. For example, if you plan to use the data collected to generate statistics about your blog’s audience, make sure you state this clearly in your policy.
2. Explain how the data will be used.
You must also provide specific details about how the data will be used. For instance, will it be shared with any third-party services? Will it be used to Target advertising on your blog? Make sure you spell out these details clearly so readers know exactly what they’re agreeing to when they provide personal information.
3. Be transparent about how long personal information will be kept.
You should also state how long personal information will be kept after it’s been collected. This information can help reassure readers that their data will not be forgotten or mishandled in some way.
4. Disclose any third-party involvement in the collection of personal information.