If you want to make a living from your blog, there are a few options open to you. You can sell advertising, affiliate marketing, or write sponsored posts for companies.
Each of these methods has its own set of benefits and drawbacks.
Selling advertising
The main advantage of selling advertising is that it is relatively easy to get started. You simply need to find a company that interests you and place an ad with them. There are many different types of ads available, so you can Target your audience easily.
However, selling advertising can be difficult if you don’t have a large following. Unless your blog is very popular, it will be hard to reach a large audience with ads.
Another disadvantage of selling advertising is that it can be expensive. It costs money to place ads, and it can be hard to find companies that are willing to pay high prices.
Unless your blog is very successful, you may not make much money from selling advertising.
Affiliate marketing
One advantage of affiliate marketing is that it is easy to start up. You don’t need any special skills or knowledge – all you need is a website and an affiliate link.
Once you have created your affiliate link, anyone who buys the product from the affiliate website will earn you a commission. This commission can range from a few cents to a few hundred dollars per sale.
One disadvantage of affiliate marketing is that it can be difficult to make money from it if your blog isn’t very popular. Unless your blog has tens or hundreds of thousands of visitors per month, it will be hard to make any money from affiliate marketing.
Additionally, it can be difficult to track which visitors are actually clicking through your affiliate link and buying the product. This means that you may not earn as much commission as you think you do.
Writing sponsored posts for companies
One advantage of writing sponsored posts for companies is that they usually pay quite well. Sponsored posts are usually shorter than regular posts – usually between 500 and 2,000 words – so they’re easier to write in a hurry.
Sponsored posts also have less overhead costs than regular posts, so sponsors are usually willing to pay more for them than normal posts do. Sponsored posts also tend to generate more traffic than regular posts do, so sponsors are usually happy with the results.
One disadvantage of writing sponsored posts for companies is that they can be quite boring. Sponsors often want content that promotes their products in a positive way, so content that promotes negative viewpoints or critical analysis isn’t often accepted. Additionally, writing sponsored posts requires time and effort – unless your blog is very popular, it may not be worth it for sponsors to hire you to write them out.