Making an interactive email newsletter can be a great way to keep your readers engaged. There are a few things you need to do to make sure your newsletter is engaging:
1. Keep the content interesting.
If your readers aren’t interested in what you have to say, they won’t want to keep reading. Make sure the content is well-written and interesting, and make sure it’s relevant to your audience.
2. Use multimedia elements.
If you can, use multimedia elements in your email newsletter to make it more engaging. This could include video, images, and sound.
3. Offer exclusive content.
If you can offer exclusive content in your email newsletter that your readers wouldn’t find elsewhere, they’ll be more likely to keep reading.
4. Offer user-generated content opportunities.
If you can offer opportunities for your readers to submit their own content, they’ll be more likely to participate in your newsletter. This will help you create a community around your newsletter and make it more interactive.