Pinterest is a visual social networking website where users can “pin” (pinning is a feature where users add a link to a web page, often as an image, so that it will be prominently displayed on their pinboard) images and short videos to personal boards for later reference. Users can also follow other users’ boards and repin their pins.
Pinterest has over 100 million active users who post about 500 million pins each day.
To promote your blog on Pinterest, you first need to create a board for your blog. To do this, go to Pinterest and click on the “Create a Board” button on the top right-hand corner of the screen. You will then be taken to the “Create a Board” screen where you can enter the name of your board and choose which category your blog falls into (e.g., lifestyle, fashion, home, etc.
). After you have entered your information, click on the “Create Board” button at the bottom of the screen.
Once your board has been created, you will need to populate it with pins that represent your blog content. To find pins that represent your blog content, head over to Pinterest’s search bar and type in one or two keywords related to your blog topic. After you have typed in your keywords, click on the magnifying glass icon next to the search bar and select “Advanced Search” from the list of options that appears.
In the “Advanced Search” screen, enter one or two more keywords related to your blog topic and select “Pinterest Boards” from the list of results that appears. After you have selected Pinterest Boards from the list of results, click on the “Select All” button at the top of the results screen and then click on the “Pin It” button that appears next to each pin.
After you havepinned all of your blog content onto your board, it is now time to promote your board by adding a title and description to it. To add a title and description to your board, head over to the “Settings” tab located at the top-right corner of your board and click on the “Title & Description” button. After you have clicked on the “Title & Description” button, enter a title for your board and a brief description of what it contains (e.g.
, fashion tips for fall). Click on OKto save these changes and return to your pins.
To help promote your blog on Pinterest, add an image representing each of your blog posts onto your pins. To add an image representing a particular blog post, head over to Pinboard (an online service that helps bloggers archive their pinned posts) and copy/paste the link for that post into Pinboard’s search bar. After you have copied/pasted the link for that post into Pinboard’s search bar, click on Pin Itbutton that appears next to each pin.
If you want to include additional information with each pin (such as when/where/how/why this post was published),youcanaddthisinformationbelowtheimagelinkonPinboard.com/post/.
Conclusion:
To promote your blog on Pinterest effectively, start by creating a board for it and populate it with pins representing its content. Additionally, add titles and descriptions to each pin so that followers can easily find them when browsing through Pinterest. Finally, use Pinboardtoarchiveyourblogpostsandincludeadditionalinformationwitheachpinifyoud liketo do so.