If you want to write an expert blog, there are a few things you need to keep in mind. First and foremost, you need to be passionate about your topic. If you don’t have a strong interest in what you’re writing about, your readers will quickly lose interest. Secondly, make sure your content is fresh and engaging.
If your blog feels like it’s been written by a middle-aged person who hasn’t changed their blog topic in years, no one is going to stick around. Finally, make sure you have an interesting and unique name for your blog. If all else fails, simply put out good content and hope for the best.