Your newsletter title should be descriptive and catchy. It should be able to capture the reader’s attention and make them want to read more. Here are some tips for creating a title that will engage readers:
1. Use strong verbs.
Try using words like “update,” “introduce,” “share,” or “promote.”.
2. Be specific.
Don’t use general terms like “news” or “updates.” Instead, be specific about what you’re covering, such as “Inside Google Analytics: 5 Tips for Becoming a Pro” or “3 Cool Tools for Bloggers.
3. Be catchy. Try to come up with a phrase that encapsulates the content of your newsletter in one word or two.
For example, our newsletter title is “Google Analytics Tips & Tricks.” Our phrase is “Get ahead of the competition with Google Analytics tips & tricks.
4. Make it relevant.
Make sure your title is relevant to your audience and the content of your newsletter. For example, our newsletter focuses on Google Analytics, but it could also be called “Google Analytics Tips & Tricks for eCommerce” or “Google Analytics Tips for Small Businesses.
5. Use keywords.
Make sure you use keywords in your title so people can find your newsletter when they’re searching online. For example, our newsletter title is “Google Analytics Tips & Tricks for eCommerce” and we include keywords like “analytics,” “web traffic,” and “commerce.