There are many factors that go into a blog’s ranking on a search engine. The most important factor is the quality of the content. A blog with high-quality content is more likely to be ranked higher than a blog with low-quality content. Another important factor is the link popularity of the site.
Sites with more links from other websites are typically ranked higher than sites with fewer links. Finally, a blog’s appearance on the search engine results pages (SERPs) is also important. A well-optimized blog will have a header that looks good and is easy to read, and it will have appropriate tags associated with the content.