When writing a blog post for a business to business audience, it is generally accepted that a blog post should be no shorter than 1,000 words. This is because most people will only read around 500 words before moving on to something else.
Additionally, it is important to keep in mind that different readers will have different reading speeds, so it is important to cater to as many readers as possible.
While 1,000 words may be the general guideline for business blog posts, it is important to remember that there are no hard and fast rules when it comes to writing length. Some businesses may be able to write shorter posts that still provide valuable information, while others may be able to write longer posts that are more comprehensive.
Ultimately, the length of a business blog post will be based on the content and audience of the blog post.