An overview of how much you should charge for a newsletter
There is no one answer to this question as it depends on a number of factors, including the size and scope of your newsletter, the amount of content included, and the level of customization you offer. However, according to a study by The Content Marketing Institute (CMI), the average price for an email newsletter is $1.10 per email. This means that you can charge anywhere from $0.
10 to $6.00 per email, with the average price falling in between these two extremes.
As a general rule, charging more will result in higher subscriber engagement rates and increased revenue, while charging less may lead to lower subscriber counts and lower revenue. It is important to consider your Target market and what they are willing to pay before setting your prices.
When pricing your newsletter, it is also important to consider other costs associated with running a newsletter, such as website hosting fees and postage costs. Add these costs together with the price you set for your email newsletters and you have an approximate cost for running each issue.