There is no one answer to this question as the answer will depend on your business, goals, and other specific circumstances. However, broadly speaking, most experts agree that a well-functioning blog can be a helpful tool for SEO.
Why? Well, first of all, a blog can act as an online extension of your company’s brand. In addition, by regularly publishing new content, you can help promote your website and attract new customers.
Plus, writing high-quality blog posts can also improve your website’s ranking in search engine results pages (SERPs).
So while it’s definitely not necessary for every business to have a blog, if yours is looking to boost its online presence and grow its revenue streams, then it may be a good idea to consider starting one. And if you’re still unsure whether or not blogging is right for your business, don’t hesitate to get in touch with us at Webjet – we’re experts in SEO and can help you decide if blogging is right for you.