There is no question that blogging can generate leads for your business. In fact, according to a study by the social media marketing firm Hootsuite, blog readers are 27% more likely to be interested in a business that publishes content on a regular basis.
Furthermore, blog posts that include images, videos and compelling copy tend to be more successful than those that don’t.
So if you want to generate leads through your blog, make sure to keep your content interesting and engaging. And remember: You can’t always control what people say about your business online, but you can control how you respond.
So stay sharp and keep churning out great content – that’s how you’ll reach your Target market and turn those leads into customers.