Good blog statistics are important because they can help you identify the popularity of your blog, track your reader engagement, and measure the effectiveness of your content marketing efforts. There are a few different ways to gather good blog statistics. Here are four tips to get started:
1. Use a blog analyzer.
A blog analyzer is a software that helps you track the popularity of your blog, search for keywords that are popular among your readers, and measure the level of traffic your blog is getting. There are several free and paid options available online.
2. Use Google Analytics for Blogging.
Google Analytics is a free service that helps you track how people are using your website, what pages they visit, and how long they stay on each page. You can use Google Analytics to track visitor demographics (age, gender, location), website traffic sources (paid search engine results, organic search results, social media shares), and more.
3. Use a content analysis tool.
A content analysis tool helps you track the effectiveness of your content marketing efforts by measuring things like engagement (likes, shares, comments), click-through rates (CTRs), and pageviews. There are several free and paid tools available online, such as BuzzSumo and SumoMe.
4. Use a survey tool.
A survey tool helps you collect data from your readers about their opinions on your blog topics, their reading habits, and their preferences in terms of content types. Survey tools vary in terms of complexity and ease of use, so be sure to choose one that is suited for your needs.