An email newsletter is a great way to stay connected with your customers and keep them updated on the latest happenings at your company. There are a few things that make a great email newsletter.
First and foremost, a great email newsletter should be interactive. It should allow readers to respond to articles and questions, or vote on upcoming polls.
This interaction keeps readers engaged and motivated to keep reading.
Second, a great email newsletter should be well written. The content should be interesting and informative, without being too promotional or sales-y.
This makes the newsletter accessible to a wider audience, not just those interested in marketing or business.
Finally, a great email newsletter should be regularly updated. This means that the content should be fresh and up to date, not just regurgitated from previous newsletters.
This keeps readers engaged and excited about what’s coming next.