An article about newsletter banners and what size to use:
Size of a newsletter banner is typically determined by the amount of text and graphics the banner will contain. A banner that has only a few words or graphics will typically be smaller in size than a banner with more text and graphics.
When choosing a newsletter banner size, it is important to consider the layout of the newsletter as well as the number of recipients.
When designing a newsletter, it is important to keep in mind the layout and design scheme of the publication. For example, most newsletters have a left-hand column with content in large type and a right-hand column with content in smaller type. This layout can be replicated on a newsletter banner by using different sizes for the text and graphics elements. When creating graphics for a newsletter, it is important to keep in mind how they will be displayed on a banner.
For example, if the graphic is an image, it may be best to use a small size so that it will look good on all types of banners. Conversely, if the graphic is text, it may be best to use a larger size so that it will be readable from far away.
When choosing a newsletter banner size, it is important to take into account the number of recipients. If the newsletter has few recipients, then a smaller banner size may be appropriate.
Conversely, if the newsletter has many recipients, then a larger banner size may be appropriate. It is also important to consider how many banners will need to be created for distribution and whether they need to be customized for each individual publication.