According to a study by BlogHer, the most popular blog format is the personal blog. It’s followed by the corporate blog, then the news or opinion blog. Interestingly, the study found that women are more likely to blog than men. This could be due to the fact that women are more likely to have access to a computer and internet connection, or it could be a result of society encouraging women to use their voices.
Overall, though, this study confirms that there is no one “right” way to blog. What works for one blogger might not work for another, so experiment and see what works best for you.