Both blogging and YouTube offer great opportunities for online content marketing, but there are some key differences that can help you decide which is better for your business.
Blogging is generally more intimate and personal, with the ability to write about a topic in depth and connect with potential readers on a personal level. YouTube, on the other hand, is more of a broadcast medium, where you can share short video clips that are easily shared and consumed.
Ultimately, it comes down to what type of content you want to produce and how you plan on delivering it to your audience. If you want to create intimate blog posts that connect with your readers on a personal level, blogging is the way to go.
If you’re looking to produce short video clips that can be shared quickly and easily, YouTube is the better option.