If you are like most small business owners, you are probably sending out a newsletter to your customers. However, if you are like many small business owners, your newsletter is probably going to spam. Why is this?
There are a few reasons why newsletters can go to spam. The most common reason is that the owner of the newsletter does not have a good newsletter design. This means that the newsletter does not look professional and it does not present the information in an interesting way. Another common reason is that the owner of the newsletter does not properly track how many people have opened and read the newsletter.
If this is not tracked, then it is easy for the owner to think that no one is reading the newsletter, when in reality, many people are reading it but just not clicking through to the next page. Finally, one of the biggest reasons newsletters go to spam is because they are automatically sent out to everyone who signs up for them. This means that if there are a lot of people who do not want to receive your newsletters, then they will be sent to spam as well.