There is no doubt that email newsletters are an incredibly effective way to keep your customers updated on what’s new and what’s going on with your business. However, there are some considerations that you need to take into account before you decide to start sending them through Gmail.
First and foremost, you’ll need to make sure that your email newsletter content is high quality. This means that your emails should be well written, concise, and interesting enough that your subscribers will want to read them.
Additionally, you’ll want to make sure that your email newsletter design is on point. This means that your emails should look professional and attractive, so that subscribers will want to open them up.
However, the biggest consideration when it comes to email newsletters through Gmail is delivery. Gmail is notorious for being slow and unreliable when it comes to sending large files, which can be a major issue when it comes to email newsletters.
If you’re planning on using Gmail for your email newsletters, make sure that you have a backup plan in place in case things go wrong.